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Mario Franjičević
Principal Analyst, Automotive New Mobility, IHS Markit
Mario Franjičević is principal analyst for Automotive New Mobility at IHS Markit.

Mr. Franjičević is a research expert in the field of automotive Future Mobility. Mario analyses and forecasts global trends and the disruptive impact of mobility-as-a-service, electrification, and autonomous driving technologies on the auto industry. Since 2011, he is part of the automotive division of IHS Markit. Prior to his current role, Mario was responsible for volume forecast and market analysis of passenger cars and light commercial vehicles in Europe and the Middle-East/Africa (EMEA). During that period, he gained specialized knowledge in vehicle manufacturers' BEV (battery electric vehicles) platform strategies.

Before working at IHS Markit, he was employed by Daimler AG, BMW Group Japan, and Mitsumi Electronics, where he had roles in market research, price/volume planning and product management. Mario is a graduate of the University of Applied Sciences Nürtingen, Germany, Business Administration. On top of that, he is a post-graduate fellowship holder of the German Academic Exchange Service (DAAD) - 'SP Japan (Language and Practical Training in Japan)' a program that tightens business and cultural relations between Germany and Japan in an 18-month stay in Japan.

Mr. Franjičević is fluent in four languages: German, English, Croatian, and Japanese.

Industry expertise
Areas of interest
Automotive Connectivity (Connected Car)
Electric Vehicles (EVs/Batteries/EV Charging)
Regional focus
Europe & CIS, Global
English, German, Japanese
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